Nonprofit Marketing · Philadelphia, PA

Nonprofit Marketing in Philadelphia

Philadelphia's nonprofits do an enormous amount of work with limited budgets, and they compete for attention and donations with hundreds of other worthy causes. We help charities, community organizations, arts groups and foundations raise more money and awareness with clear websites, donation flows that work on phones, Google Ad Grants management where eligible, volunteer recruitment and donor CRM that builds lasting relationships.

Philadelphia context

The Philadelphia nonprofit sector

A crowded mission landscape

Census business data for 2023 list 1,362 faith, philanthropic, civic and professional associations with employees in the county, with 15,880 workers in total, among them 122 grantmaking and giving services, 140 social advocacy groups and 139 civic and social organizations. Individual and family services, many of them nonprofits, numbered 755 establishments with 43,364 workers, and 75 performing arts companies added to the field.

Need is high

About 21.4 percent of Philadelphia residents lived in poverty in the latest Census estimate, and about a quarter of residents grew up with, or still use at home, a tongue other than English. Groups working with those neighbors need sites and campaigns that speak to funders, volunteers and clients at once, sometimes in several languages.

Nonprofit marketing challenges

01

Limited staff and budget

Development teams are often one or two people. Automated donor journeys and efficient campaigns stretch every hour and every dollar further.

02

Donors who give once

Many first-time donors never make a second gift. Thank-you sequences, impact updates and a monthly giving invitation build retention year over year.

03

Standing out among causes

Donors see dozens of appeals each December. Clear stories of neighborhood impact and specific, concrete asks make your organization memorable.

Areas we serve

We help nonprofits get their programs in front of residents in neighborhoods and nearby towns including:

  • Center City
  • Fishtown
  • University City
  • Manayunk
  • King of Prussia
  • Conshohocken
  • Cherry Hill
  • Media
  • Doylestown
  • Bala Cynwyd

Questions and answers

Qualifying charities can receive Google's in-kind search advertising grant. Our team handles the application, builds campaigns that follow the program's rules and keeps the grant working month after month.

With prompt thanks, regular updates on impact and an easy path to monthly giving. Automated donor journeys handle that consistently even with a small team.

If you serve communities that speak other languages, yes. Census estimates suggest about one Philadelphian in four is more at ease in another language, and translated pages help them reach you.

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