Health & Wellness / Optometry Marketing

SEO and marketing for optometrists

Commerce Media Group helps optometrists and eye care practices bring in new patients and keep existing ones on schedule. We design optometry websites with services, doctors, insurance information, and online booking, run SEO for optometrists so patients find you when they search for an eye exam nearby, run Google and Meta campaigns for exams and eyewear, and set up reminders that bring patients back for their next visit.

The challenge

What optometrists and eye care practices are up against

01

Patients choose locally

New patients pick an eye doctor from the map results, reviews, and whether a practice takes their insurance. Your Google Business Profile and website have to answer those questions quickly, on a phone.

02

The practice runs on recalls

Annual exams, contact lens renewals, and follow-up visits keep a practice healthy, and they depend on timely reminders and easy booking.

03

Two businesses under one roof

Eye exams and the optical shop need different messages. Exams are booked on need and convenience; frames and lenses sell on style, brands, and price.

Optometry Marketing: questions

SEO for optometrists helps your practice appear when people search for an eye exam, an eye doctor, or contact lenses near them. It covers a fast website with service and location pages, an optimized Google Business Profile for each location, doctor pages, accepted insurance, and steady patient reviews.

Yes. We build separate pages and campaigns for eye exams and for eyewear, so patients booking an exam and shoppers looking for frames each find what they came for.

We keep patient health information out of marketing tools and ad platforms, design tracking around health privacy rules from the start, and work with your team on the booking and reminder tools we connect.

Yes. We set up location pages, a Google Business Profile for each office, campaigns by location, and reporting by office.

By booked exams, new patients, recall visits, and eyewear sales, tracked back to each campaign where privacy rules allow.

Tell us about your project.