Healthcare Marketing in Virginia Beach
Patients in Virginia Beach can choose among 248 physician offices with paid staff (2023 County Business Patterns) as well as two Sentara hospitals. We help physician groups, specialists, urgent care centers and outpatient clinics from Princess Anne to Lynnhaven build trust online, rank in local search, run campaigns that respect health privacy rules and make scheduling simple.
Who delivers care in Virginia Beach
Two Sentara hospitals anchor the city
Sentara Virginia Beach General Hospital, with 273 beds, is home to the region's only Level III trauma center and covers heart, vascular, neuroscience, orthopedics and spine, cancer and behavioral health. Sentara Princess Anne Hospital, with 174 beds, serves southern Virginia Beach and neighboring Chesapeake with maternity care and a neonatal intensive care unit. Independent practices refer to, and compete with, both.
Practices of every size
Of the 248 physician offices, 109 had fewer than five employees and five had between 100 and 249, with 3,724 people working across them in 2023. A solo internist and a multi-site specialty group face different marketing problems, but both are judged first by what a patient finds online.
Nurses trained close to home
Regent University, founded in 1977 and based on a 100-acre campus in Virginia Beach, holds Commission on Collegiate Nursing Education accreditation for its bachelor's, master's and Doctor of Nursing Practice programs. Practices recruiting clinical staff compete for those graduates, and career pages are part of that effort.
What medical practices need here
Pages for older patients
About 15.9 percent of residents are 65 or older (2025 estimate). Clear Medicare information, accessible design and plain explanations of conditions and procedures serve them well.
Referral-friendly content
Specialists depend on referrals from primary care. Provider pages, referral forms and clear service descriptions make it easy for referring offices to send patients your way.
Privacy built in
Tracking codes, chat widgets and intake forms need settings that keep patient health details away from ad platforms, which rules out some common ad tactics.
Medical practice marketing services
Areas we serve
The healthcare campaigns we plan can target patients living in these Virginia Beach districts and the adjoining cities:
- Chesapeake
- Norfolk
- Suffolk
- Portsmouth
- Newport News
- Hampton
- Sandbridge
- Town Center
Questions and answers
Yes, with care. Standard ad pixels on appointment and condition pages can leak protected health information. Privacy-safe setups track conversions without sending health details to ad platforms, and some practices use server-side tracking or tools built for healthcare.
Focus on what a large system cannot always offer: quick appointments, a named physician, easy parking and a personal tone. Strong reviews, a complete business profile and pages that answer patient questions directly help a clinic appear next to Virginia Beach General and Princess Anne in search results.
Pages can be drafted in plain language from your input and published guidance, but your clinicians should review every one before it goes live. Content should avoid promises about outcomes and should be updated when treatments or guidelines change.
Sources
- U.S. Census Bureau, 2023 County Business Patterns: Virginia Beach city, VA
- U.S. Census Bureau QuickFacts: Virginia Beach city, Virginia (2025 estimates, 2020 to 2024 ACS, 2022 Economic Census)
- Sentara: Sentara Virginia Beach General Hospital
- Sentara: Sentara Princess Anne Hospital
- Regent University: About Regent
Checked 2026-10-31.